At the 2026 Taipei Auto show, HarperLogan was commissioned to design and plan the overall exhibition space and visitor experience for FOXTRON.
Through precise brand translation and strategic visitor flow design, the space presents FOXTRON’s innovative positioning and forward-looking vision in the electric vehicle industry.
This project is built upon three core elements: Technology × Futurism × Brand Consistency.
By utilizing a large-scale dark-toned environment combined with high-contrast lighting, the design enhances the visual dominance of each vehicle, turning every display into a focal poin
HarperLogan specializes in transforming brand value into tangible spatial experiences.
From strategy and design to execution, we help brands create meaningful impact at international exhibitions.
exhibition design, auto show booth design, electric vehicle exhibition, Taipei auto show, brand space design, exhibition booth design, automotive exhibition design, trade show booth design, visitor journey planning, brand experience design, FOXTRON exhibition
